A veteran World Cup announcer has been pulled from the 2026 tournament after an embarrassing mix-up that had viewers doing double takes.

Turkish state broadcaster TRT announced Tuesday that longtime commentator Murat Ekrem Çimen has been removed from the remainder of the World Cup broadcast team in the United States, pending an investigation. The decision came after Çimen, who has been calling games for more than three decades, confused Iran and New Zealand during the opening minutes of their Group G match on Monday.

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For the first several minutes of the broadcast, Çimen described New Zealand's attacks as Iran's and Iran's moves as New Zealand's, according to Turkish media reports. He eventually realized his error, but by then the clip had already gone viral on social media, drawing widespread criticism.

"We apologize to our viewers and the public for this error," TRT said in a statement. "It is unacceptable for TRT that someone with over 30 years of experience in sports broadcasting would make such a mistake."

The match itself ended in a 2-2 draw, but the announcer's blunder became the bigger story. The World Cup is one of the most-watched sporting events globally, with hundreds of millions of viewers tuning in across multiple continents every four years. That kind of exposure means even small mistakes can quickly become international news.

This incident is just the latest example of how high the stakes are for broadcasters covering the tournament. Earlier, ESPN and Fox Sports traded barbs over World Cup coverage, highlighting the intense competition among networks. Meanwhile, fans have provided plenty of memorable moments, from France supporters going viral for their passionate celebrations to Japanese fans winning hearts by cleaning up stadiums after matches.

TRT confirmed that Çimen will not commentate on any further matches during the tournament. The broadcaster did not specify how long the investigation would take or whether Çimen would face additional disciplinary action.

For a commentator with decades of experience, the mistake was a costly one. But in the fast-paced, pressure-cooker environment of the World Cup, even the best can stumble. The tournament continues this week across Fox Sports networks, with all eyes now on the action on the pitch—and the announcers in the booth.