Paige Spiranac is at it again, and the internet can't get enough. The golf influencer, known for her bold fashion choices and engaging content, just dropped a new photo dump on Instagram that has fans in a frenzy.
The former San Diego State golfer, who briefly chased an LPGA Tour dream in 2016 before pivoting to a lucrative social media career, shared a series of snapshots on Tuesday with the caption: "Life lately plus a whole lot of tequila shots lol." The second photo in the carousel featured Spiranac posing in a tiny camo-pattern swimsuit, and the comments section exploded instantly.
"Great pics. Seems peaceful," one fan wrote. "Smashing pumpkins, Paige," another chimed in. A third added, "Fantastic shots…you look in fine shape." The post is just the latest in a string of viral moments for Spiranac, who recently dressed as Willy Wonka from the 2005 film Charlie and the Chocolate Factory, a costume that also sent social media into overdrive.
Spiranac, a former Sports Illustrated Swimsuit model, has never shied away from sharing bold content. In a recent interview with PEOPLE, she explained her philosophy: "I just try to embrace who I am when I talk about that. My main message is always do what you want to do, wear what you want to wear. And for me, that’s wearing things that are a little bit more sexy, more form-fitting, but also just finding your own individual style."
Her approach has clearly resonated with a massive audience. Beyond Instagram, Spiranac produces golf tips on YouTube and offers exclusive content on her Passes subscription platform, building a brand that thrives on authenticity and a willingness to push boundaries.
This latest post comes on the heels of other viral moments in the sports world, like Peloton star Emma Lovewell's beach photo that had fans saying 'wow,' and WWE legend Natalya's swimsuit snap for Rhea Ripley's birthday. Spiranac, however, seems to have a knack for stealing the spotlight on her own terms.
Whether it's a playful costume or a daring swimsuit, Spiranac knows how to keep her audience engaged. As one fan put it, she's "smashing pumpkins" — and breaking the internet in the process. If history is any guide, it won't be long before she does it again.
